I’m sure you have seen the Chick-fil-A cows on billboard advertisements as you travel America’s highways and byways, but have you seen anything like this before? Continue reading →

What would you do if you found out that your significant other was cheating on you? Would there be an angry confrontation? Would you just walk away? Or… would you get revenge? First check out this billboard. Continue reading →

I was at Promise Keepers this past weekend in Jacksonville and watched inbetween speakers and bands, as the obligatory balloons bounced across the crowd. Some people brought in unique inflatable items to bounce across the crowd.
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We must be sure to cross all our “t”s and dot your “I”s before embarking on an outdoor advertising campaign. If we are dealing with a reputable agency, they will most likely be well versed in local outdoor advertising laws in addition to State and Federal, but it never hurts to double-check. We have compiled a list of some outdoor advertising links to government authorities to keep your company from wasting money on an illegal campaign. Continue reading →

I was driving in to the office a few months back and noted a particular local conference advertised on a prominent billboard leading into downtown Charleston, SC.

The only drawback is that I usually see these billboard advertisements up well past the conference date. This usually happens for the following reasons: Continue reading →

Does bathroom advertising really work, or is it a bunch of…? We found some recent statistics from an association unrelated to the burgeoning outdoor advertising industry which overwhelmingly supported the effectiveness of the bathroom advertising medium. Continue reading →

Public bathrooms have become a major target of mainstream marketers and their advertising media buyers. 75% of restaurant patrons utilize the restroom, and the average bar patron visits the restroom three times, and this is most certainly a “captive audience” (cue rimshot). Continue reading →

I remember seeing the inflatable ads at spring break hawking the newest brand of booze, credit cards, or other vices corporate America was trying to saddle our college students (the future of America) with. They’re still there, which means that they must obtain a positive ROI for some companies using them.

If your organization advertises at any of the following venues, then Inflatable Billboard Advertising may be an option worth reviewing. Continue reading →